Operational Insights

Strategies, blueprints, and deep dives on how to automate your business and maximize margins. No fluff.

From Chaos to Efficiency: How Automation and AI Drive Change in Your SME

Discover how automation and Artificial Intelligence are not just technology, but drivers of change that lead your SME from chaos to efficiency and sustainable growth.

From Opportunities to Conversions: How Solumize's AI Assistants Drive Sales and Marketing for Your SME

Maximize your sales and lead generation with Solumize's AI assistants. Intelligent solutions for marketing and sales teams in SMEs across Spain and Latin America.

The Biggest Pain Point for SMEs: 2025 Survival Guide

Discover the biggest pain point for SMEs in 2025. We analyze finance, talent, and digitalization. Read on and prepare your business for the future!

Beyond the Basics: Advanced Marketing Automation for Growing Businesses

This article is a strategic guide for businesses that are outgrowing basic marketing platforms. It identifies five key signs of this, including siloed data, the need for deeper segmentation, and hitting workflow limitations. The text explains that advanced marketing automation is an entire ecosystem, not just an email tool, connecting a modern website (like Webflow), a powerful CRM, and intelligent channels like Conversational AI. It details the three pillars of an advanced strategy: dynamic segmentation, using the CRM as the central brain, and creating true multi-channel workflows. The article concludes by positioning custom automation as the necessary next step for scalable growth.

Digital Transformation for SMEs: The Roadmap to Automate and Grow

This article approaches "digital transformation" for SMEs not as an overwhelming concept, but as a strategic and profitable evolution. It presents a clear 4-pillar roadmap: building a solid digital foundation with tools like Elevatta, automating internal processes with Solumize's AI Assistants and Automated Presentations, optimizing the customer experience with omnichannel AI Assistants, and making data-driven decisions (Business Intelligence). Common mistakes are highlighted, and Solumize is positioned as the expert partner integrating engineering and strategy to guide SMEs towards efficiency and sustainable growth, with links to additional resources and contact information for a strategic session.

How to Automate Repetitive Tasks: A Practical Guide 2025

Learn how to automate repetitive tasks in your business. We provide a simple framework and 3 practical examples to start saving time and boosting your productivity today.