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Automatización de ventas y marketing

Welcome to our journal. Here you can find the latest company news and business articles.

Beyond the Prompt: Why Agentic Workflows Are the New Standard in B2B Automation

Stop relying on zero-shot prompting. Discover how Multi-Agent Systems and Agentic Workflows are redefining business automation by adding reasoning, planning, and execution.
Visual comparison between a Cloud LLM (slow, expensive) and a Local SLM (fast, private) processing enterprise data.

Why Your AI Strategy Needs Small Language Models (SLMs): Privacy & Scale

Large Language Models aren't always the answer. Learn why Small Language Models (SLMs) like Phi-3 and Llama 3 are the future of secure, cost-effective enterprise AI.
Orquestación vs. Caos

Business Process Automation (BPA): From Chaos to Logical Orchestration

Stop relying on fragile zaps. Learn how Business Process Automation (BPA) and Logic-Based Orchestration allow SMEs to scale operations, eliminate data silos, and integrate tools like HubSpot and Webflow without code.
IA Conversacional

Advanced Conversational AI Guide: From Simple Answers to Intelligent Agents that Sell and Manage

f you’ve made it this far, you already know that an AI chat is capable of talking. But in today’s competitive business world, talking isn't enough. The true value of an AI chatbot lies not in its ability to "chatter," but in its capacity to connect with your company's data to make decisions and execute actions. In this guide, we will delve into how integration with CRMs, calendars, and databases transforms a chat into a Multiflow Agent, and why this is the smartest investment for any digital business.
Combining Technical SEO with AI-Driven Lead Retention

Technical SEO and AEO in 2026: How to Rank on Google and Get Cited by AI

A practical guide to combining technical SEO and AEO in 2026. How to rank on Google and get ChatGPT, Gemini, and Perplexity to recommend your business and convert that visibility into real leads.
Lead Generation Business Funnel Concept

Lead Generation Website: Transform Visitors into Leads

Transform your website from a passive billboard into an active lead generation website that works as your best salesperson. Learn key strategies and tools to boost your online presence and attract potential customers effectively.